Cemetery Love Notes
Project Overview:
Arlene at Cemetery Love Notes needed to create an online shop, website, and brand identity to support her new business: a steel memorial sign company. She wanted something moody and somewhat subdued: a place where someone could feel safe to process grief, learn, and find community. We helped Arlene to accomplish this aesthetic with the use of muted, sober colors and rich textures to produce in the site visitor the feeling of a virtual coffee shop or library.
Since Arlene’s product is somewhat unique, we focused on equipping her online shop with video, images, and descriptions that would help customers understand the product and facilitate sales, along with an accompanying trifold brochure to compliment her local networking goals.
